The brand

Stockholm – The Capital of Scandinavia

Stockholm – The Capital of Scandinavia

Stockholm Business Region is responsible for coordinating and managing the brand Stockholm – The Capital of Scandinavia, that was launched in 2005.

Elected representatives, civil servants, private enterprises, and organizations, along with over 50 municipalities in the region, have a common, express ambition for how the region internationally is positioned under the brand Stockholm – The Capital of Scandinavia.

Contact info.sbr@stockholm.se for questions related to the brand platform, graphic identity and the logo Stockholm – The Capital of Scandinavia.